Willie's Way: 6 Secrets for Wooing, Wowing, and Winning by Phillip Van Hooser

By Phillip Van Hooser

Compliment for Willie's manner: "Willie's approach is an interesting compilation of real-life customer support tales that really make a distinction. it is approximately development your model one client at a time. learn how enthusiasm, self belief, and sincerity can influence your shoppers, develop sales, and influence your base line. this can be the easiest publication i have learn on customer support in a protracted time." --Joe Scarlett Chairman of the Board Tractor offer corporation "Wow! Willie's manner is just infectious. each reader is bound to discover the six secrets and techniques to be very functional. in reality, they depart us with out excuse. definitely, Willie's method has the facility to remodel a company from one providing mediocre customer support to at least one functioning at the top." --Chris Strippelhoff Vice President-Member companies Municipal gasoline Authority of Georgia "Van Hooser totally hit the bull's-eye with a very good handbook in regards to the keys to awesome customer support. i've got without doubt that businesses and customer support execs throughout nearly each will locate worth and clean new insights within the pages of this brilliantly written gem." --Richard G. Kelley Director of revenues education, North the USA Axcan Pharma, Inc.

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Extra resources for Willie's Way: 6 Secrets for Wooing, Wowing, and Winning Customers and Their Loyalty

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I collected the receipt from the cylinder and returned the cylinder to its holder. I sat for a moment longer, listening to more silence. Finally, I rolled up the window and pulled away, headed for home. Acknowledge Your Customers Immediately 33 The entire experience had lasted less than three minutes. My transaction was apparently handled correctly and with unquestioned efficiency. Yet, the brief experience left me feeling cold and ambivalent. ” Susan asked upon my return. “Of course, I did. ” “Not really,” I said haltingly.

Keep in mind the customer is always watching. It’s either the customer you are interacting with presently or the one who is trying to determine if he or she wants to Acknowledge Your Customers Immediately 31 interact with you in the future. Do a good job and the customer will likely return again and again. Be indifferent to the customer who is watching, and the outcome most likely will mean opportunities lost. Opportunities Lost Too often, unfortunately, instead of the customer being acknowledged and appreciated immediately by the service provider, the customer is ignored and taken for granted.

We embrace such routines for a simple reason—they work for us. Other routines have, over time, slipped insidiously into the fabric of our lives without our permission and possibly without our conscious knowledge.

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